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MOËT & CHANDON x NBA
GREATNESS UNDER PRESSURE
Winning moments call for a bottle pop. With this in mind, Moët & Chandon tapped KAMP to celebrate their winning partnership with the NBA. Through a suite of motion, still, and social content, KAMP brought to life an effervescent campaign featuring game-changing icons known for staying cool under pressure. Legends like Carmelo Anthony, Sue Bird, Don C, and Jason of Beverly Hills shared their journeys of resilience and greatness leading to their own champagne moments.
With ten-time NBA All-Star Carmelo Anthony as our hero talent, KAMP crafted a spot elegantly blending the worlds of Moët and basketball while raising a glass to those who find greatness under pressure.
Additionally, each member of our cast sat for an in-depth interview, sharing stories and insights into their personal journey of rising to the top.
ART DIRECTION / CONTENT CREATION / CREATIVE CONCEPT / CREATIVE DIRECTION / DESIGN / PRODUCTION / PROJECT MANAGEMENT
Creative Agency: KAMP
DP: Allison Anderson
Stylist: Julia Platt-Hepworth
Sound: Zach Kahl, Sam Curtis
Production: KAMP
Post: KAMP
May 2021
