FUTURE GENESIS: OAKLEY'S 50-YEAR VISION UNVEILED
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FUTURE GENESIS: OAKLEY'S 50-YEAR VISION UNVEILED

FUTURE GENESIS: OAKLEY'S 50-YEAR VISION UNVEILED

5/22/2024
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Hosted by Jamie Calon, the Marketeers Clubhouse podcast explores the world of marketing from a variety of perspectives, featuring special guests from prominent brands who share their insights on how big brands operate and the story of how they rose to the top.


In this episode, Jamie sits down in the Oakley headquarters with Brian Takumi, VP of Brand Soul, for an exclusive glimpse into "Future Genesis," Oakley's groundbreaking 50-year brand positioning plan.


Listen to the full episode below and explore KAMP's work on the first chapter in the Future Genesis story here.

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